by Anne Cheng | Jun 1, 2022 | Artificial Intelligence, Data, Marketing, Startups, Supercharge Lab
Is your business keeping up with the latest digital marketing trends? If not, you may be missing out on some of the biggest opportunities to reach and engage customers. Digital marketing is constantly evolving, and one of the latest trends is artificial intelligence...
by Anne Cheng | Apr 12, 2022 | Marketing, Supercharge Lab
Branding VS Marketing: We own Marketing and you own your Brand Branding and marketing come hand in hand, but ultimately they are different. They have similar general goals and frequently collaborate to achieve them, they each have unique roles and objectives....
by Anne Cheng | Dec 15, 2021 | Artificial Intelligence, Supercharge Lab, Whitepaper
A while back, Supercharge Lab wrote about why Predictive Analytics is the way forward, to help businesses unlock the power of data-backed predictions for their businesses. Predictive Analytics is the use of data, statistical algorithms, and machine learning techniques...
by Anne Cheng | Oct 27, 2021 | Artificial Intelligence, Supercharge Lab, Whitepaper
Behaviorists have long studied heuristics. Heuristics are simple, efficient rules, learned through evolutionary processes, that have been proposed to explain how people make decisions when facing complex problems or incomplete information. In short, they are the...
by Anne Cheng | Oct 21, 2021 | Supercharge Lab
Get to know our Dream Team, featuring Ann Suwanjindar, Co-Founder and Chief Strategy Officer at Supercharge Lab! Ann has spent over twenty years working at the most iconic companies on the planet while working in New York and in Southeast Asia. Her career includes...