About Us

We Are A Group of Passionate Builders, Creatives, & Digital Marketers

Supercharge Lab

Supercharge Lab is a leading US-incorporated Artificial Intelligence company, applying our cognitive AI technologies to client acquisition and marketing strategies for our clients globally. A globally distributed remote organization, we embody and embrace the future of work and the digital workspace.

What We Do

Supercharge Lab was incorporated in March 2020 and has since seen tremendous growth. From being a solopreneur to a team of over a dozen Superchargers and over 200 clients across the US, Europe, Asia Pacific and Oceania.

Supercharge Lab solves the challenge of brands not resonating with their customers today. In fact, this problem is such a big one that more than a quarter of all advertising spend, or over $62B worth of ad spend, is wasted on an annual basis. We empower your organization to help your target clients buy by understanding their cognitive styles, instead of “selling” your proposition.

We use psychological profiling to understand the basis of why your customers buy your solutions and apply what we’ve acquired to create messages in increasing the tendency for your target clients’ transactions with you through AI Marketing. We do it through secure algorithms that are designed to use Artificial Intelligence in an ethical way, safeguarding the interests of all stakeholders involved.

 

Awesome Team

Sales Conversation Started

Happy Clients

Outbound Messages Served

Our Mission & Values

Our Mission

Supercharge Lab is guided by our core values of Excellence, Inventiveness, and Care. We believe in bringing our best selves to doing our best work, by caring about the work we do and the people around us. We are on a mission to create better work for people, by being at the intersection of where technology meets humanity.

Diversity, Equity and Inclusion

Diversity, equity, and inclusion starts from embracing that our differences make up who we are. We honor and celebrate each person’s difference as a strength, and work to constantly remove our own biases.

Leading from Behind

We earn our seats at the table, and we work to keep them through leading by doing. We believe in influencing and driving high-performance behaviors through authentic servant leadership.

Trust and Psychological Safety

We believe strongly in creating a psychologically safe workplace to be who you are and to support neurodivergent thinking.

Delight & Inspire

We push the barriers of thought by constantly inventing and reinventing ourselves, our solutions, and our daily work.

Constantly Raising the Bar

We love our work. We really do. And we like getting stuff done. 😄

Supercharge Lab Team Members

Janet Boo

Janet Boo

Director

Janet has over 20 years of experience in assisting C-suite executives to competently operate their businesses. Janet provides operational and administrative support to startup founders, executives and senior leaders, and drives outcomes to completion.

 

TK Mori

TK Mori

Board Observer

Co-Founder and Managing Partner at GoAhead Ventures, a Silicon Valley based seed/early stage venture fund run by managing partners from Stanford.

Anne Cheng

Anne Cheng

Founder & CEO

Anne is a serial entrepreneur who has sold two of her previous startups. Through her experience in the startup ecosystem, and consulting through non-profits, she has worked with early-stage startups to Fortune 500 companies and brings the unique lens of being both a founder and a funder.

Anne Offner

Anne Offner

Psychological Research

Responsible and focus on increasing the effectiveness of managers and leaders within organizations in the team.

Anne is a licensed Organizational Psychologist, whose work to define the right psychological frameworks for the purposes of building Sigmund has contributed to our understanding of human behavior, personality, and decision-making triggers

Paula Machado

Paula Machado

Chief of Staff

Over 15 years of experience managing teams in tech across Europe and Thailand in product, project, QA, and customer experience areas.

Tan Yee Siang

Tan Yee Siang

Chief Technical Officer

Experienced technologist that has built and launched multiple large scale national projects across SEA.

Over 18 years of engineering background and experience, with proven track record of building and growing motivated engineering teams in startups, academic, corporate and government agency.

Abel Hao Tian

Abel Hao Tian

Senior Customer Success Manager

Driving customer success through analyzing challenges, developing new procedures, and implementing customer retention strategies.

Optimistic by nature, friendly with excellent public relations skills. Abel is a part of a renowned organization to implement his creative and innovative skills towards the growth of the company.

Jeremy Ho

Jeremy Ho

Customer Success Manager & Sales Development Manager

Helping customers find success and supercharge their business ROIs through artificial intelligence and predictive analytics.

Jeremy is a curious person and enjoys working with companies from different industries to identify the gaps in their digital marketing campaigns and customer experiences to fill the gaps.

Ryan Tiong

Ryan Tiong

Marketing Campaign Manager

15 years of digital & growth marketing experience in various B2C and B2B industries.

Ryan has over 15 years of experience in the digital marketing space, helping startups achieve unicorn status from ground zero. Adept at both technical SEO and performance marketing, Ryan takes a technical and data-centric approach to growth of both B2B and B2C organizations.

Jenardhanan Yeoh

Jenardhanan Yeoh

Sales Development Manager

Ambitious, self-aware and enthusiastic sales professional with over 7 years of experience in selling solutions across different levels and industries.

After eight years of selling different solutions across different industries, I still want more. Be it relationships, business success or that same old satisfaction of helping people figure out stuff. I’m ambitious, self-aware and non-fragile.

Fox Tan Boon Siang

Fox Tan Boon Siang

Full Stack Engineer

Full Stack Developer with a knack for problem solving.

A problem solver, Fox enjoys picking apart technology and documentation, integrating APIs and understanding how things work. Adept at identifying, fixing, and resolving bugs, Fox is quintessentially curious about how things work (and don’t work)!

Rosaan Ramasamy

Rosaan Ramasamy

Full Stack Engineer

Software engineer and tech nerd. Built and shipped over 200+ apps since 2008.

Sukraj Putera

Sukraj Putera

Marketing Campaign Manager

Sukraj is self-aware individual. He enjoys connecting and exchanging ideas with his colleagues.

Tarathorn C.

Tarathorn C.

Content Specialist

Tarathorn has an eagar passion towards translating content, and he is currently the Content Specialist in Thai for Supercharge Lab.

Let’s Work Together!

Talk to us today and experience what Sigmund can achieve for you and your company!

Location

102 S Wynstone Park Drive
Barrington Illinois 60010 USA
+12172884321

11 Collyer Quay, #17-00, Singapore 049322
+65 9845 3920

[email protected]