As we step into the year 2023, the tech industry is facing a challenging economic climate. Many experts believe that we are in the midst of another tech winter, and the recessionary risk is looming large. This means that companies in the tech sector need to brace for...
An introduction This article compares and contrasts two location-based services, geofencing vs geotargeting, and addresses the following questions: how do they operate, and which one should you use? Location data is a crucial tool for boosting the efficiency of an...
What Is Growth Marketing?Growth marketing is exactly what it sounds like. It is a comprehensive marketing strategythat employs various tactics across multiple channels with the sole goal of achieving andmaintaining growth. Growth marketing arose from the growing...
Is your business keeping up with the latest digital marketing trends? If not, you may be missing out on some of the biggest opportunities to reach and engage customers. Digital marketing is constantly evolving, and one of the latest trends is artificial intelligence...
What is content syndication Content syndication allows you to reach a wider audience with your content. You can raise brand exposure among a bigger group of people by collaborating with content distribution partners, digital publications, or industry influencers....