by Anne Cheng | Jul 7, 2022 | Artificial Intelligence, Data, Investment, Leadership and Management, Marketing, Sales, Startups, Supercharge Lab
What Is Growth Marketing?Growth marketing is exactly what it sounds like. It is a comprehensive marketing strategythat employs various tactics across multiple channels with the sole goal of achieving andmaintaining growth. Growth marketing arose from the growing...
by Anne Cheng | Mar 14, 2022 | Leadership and Management, Startups
We’re thrilled to be a featured guest on The Jake Dunlap Show, where Anne shares her journey as how she created a successful startup at Supercharge Lab. Some golden nuggets in this podcast include: 1. The future of ethical AI 2. What it means to thrive in the...
by Anne Cheng | Aug 24, 2021 | Ethics, Leadership and Management
Hit reset. As Supercharge Lab winds down another month of fundraising, I am thankful for the people who have come along for the ride, and for the clients who have given us their trust and support. I am deeply encouraged by the investors who have provided us with...
by Anne Cheng | Jul 20, 2021 | Leadership and Management, Uncategorized
I remember in October of 2010, walking into the open planned office of the Singapore Management University’s Institute of Innovation and Entrepreneurship, and sitting down in an uncomfortable metal chair, across the table from then director Prof Desai Narasimhalu. We...
by Anne Cheng | May 5, 2021 | Future, Leadership and Management
Supercharge Lab looks toward the future in the month of May, and our first order of business is to look inward – what does the future hold for humanity? How can we keep up with the changes to come and remain relevant in a world of accelerating change? How do we ensure...
by Anne Cheng | Apr 27, 2021 | Future, Leadership and Management, Startups
In other words, projects that adapted these approaches were six times more likely to meet objectives than those that poorly adjusted their practices. What may be most enlightening about the research is that poor change management correlates with better success than...
