Behaviorists have long studied heuristics. Heuristics are simple, efficient rules, learned through evolutionary processes, that have been proposed to explain how people make decisions when facing complex problems or incomplete information. In short, they are the...
Supercharge Lab is proud to present its first whitepaper on its most frequently asked question – what is psychological profiling? In this whitepaper, we explore Sigmund and its integration of psychology and marketing, the differences between emotions,...
